Marketing experts develop mobile technologies for themselves A big number of marketing experts who took part in Mobile World Congress and worked out of mobile sphere emphasized the increasing impact of mobile technologies on their activity. Coca-cola brought 15 of its marketing specialists in Barcelona, Unilever also has its powerful marketing team. Moreover Unilever held special event where the representatives of Twitter, BBC и Walmart...
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In spite of the fact that mobile advertisement is pretty effective, this tendency is decreasing because of disappearance such factor as novelty. Moreover, mobile advertisement can bother people more than any other advertisement. In order to realize the advantages which mobile segment has advertisers have to concentrate on the audience engagement and the relevance of advertisement with the respect to private space and the ability...
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The leadership in this sphere passed from the companies dealing only with mobile technologies to Facebook and Google. The launch and the incredible success of mobile advertisement in Facebook were unprecedented. This was the most significant event in mobile advertisement which redid the entire mobile world. To predict the future in the constantly changing world is difficult. Nevertheless, TapSense gave the accent to the most...
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Your app represents the fastest, easiest, and most accessible way for your brand followers to interact with you and, most importantly, complete a task or engage with a service. Users are looking for an app that meets their expectations, and today, those expectations center on a streamlined and efficient experience. Ten seconds is an eternity to an app user. It can mean the difference between...
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Security revelations about new vulnerabilities both on our smartphones and computers seem to occur on a regular basis. The only way to combat issues such as these is to keep your software current, updating apps and operating systems as soon as updates are released — especially after a security issue has been identified. Software updates are crucial step in keeping your private information private. Although...
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